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Humor has at all times been an efficient strategy to messaging, and nonetheless stays so at the moment… however with a caveat. As People face robust financial challenges of their every day lives, their receptivity to model messaging primarily based on humor is on the decline nonetheless 51% down from 57% final 12 months.
Tune in to Information/Speak 760 AM WJR weekday mornings at 7:11 a.m. for the WJR Enterprise Beat. Listeners exterior of the Detroit space can pay attention dwell HERE.
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