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Accenture strengthens marketing transformation capabilities with SIGNAL acquisition By Investing.com

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Accenture strengthens marketing transformation capabilities with SIGNAL acquisition By Investing.com
© Reuters

Accenture (NYSE:), a number one world skilled companies firm, has introduced the acquisition of Tokyo-based built-in advertising agency, SIGNAL on Monday. The monetary particulars of the transaction stay undisclosed. This transfer is a part of Accenture’s effort to bolster its skill to help purchasers’ advertising transformations throughout varied media channels.

Atsushi Egawa, the top of Accenture’s enterprise in Japan, expressed his optimism concerning the merger, stating that SIGNAL’s wide-ranging experience within the advertising area will improve Accenture’s skill to create development by relevance and speed up their shopper’s enterprise-wide transformation.

Daisuke Kusaba, CEO of SIGNAL, additionally commented positively on the merger. He emphasised that this collaboration with Accenture would enable them to have a fair higher affect on the companies they supply and contribute to creating wealth for all staff, purchasers, and society.

SIGNAL, previously owned by VECTOR, Japan’s largest PR group, supplies a variety of selling companies. Accenture closed at $307.11 on Friday on the New York Inventory Change, marking a rise of two.11%.

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